Walkers and Bestway bring back retailer Win a Van competition

Walkers is partnering with Bestway to bring back its ‘Win a Van’ competition for the seventh year running.

New for this year, the winning retailer will be able to customise their prize – a Nissan Townstar EV L1 90kW Acenta Electric Van – by wrapping the van with their existing business name and logo, helping them promote their business in the local area.

Retailers can enter by buying a qualifying case of Walkers, Doritos, Cheetos, Kurkure, Popworks or Smiths 48-91g £1.25 RRP sharing price-marked packs from Bestway in store or online and texting VAN, their full name, business name and postcode to 85100 to enter the prize draw for a chance to win.

Nic Storey, senior sales director, impulse & field sales at PepsiCo, said: “Now in its seventh year, our Win a Van competition underpins our ongoing commitment to independent retailers, the wholesale sector and Bestway. Given the huge number of entries from last year’s competition, we view this event as a key fixture in our calendar of support for the trade and we know the van is a popular prize.

“From cash & carry runs to daily deliveries or supplying local events, the van is a gateway for a multitude of possibilities for a business and we’re proud to support retailers in this way each year.”

Kenton Burchell, group trading director at Bestway, added: “The Win a Van promotion has been a tremendous success since its launch in 2017, consistently delivering strong results for our depots whilst offering a tempting incentive for retailers to stock up on key savoury snacking products.

“We are delighted to once again partner with Walkers and expect this year’s competition to be another significant milestone in our collective support of the trade.”

The competition is running until 10 October.

Published Date: September 29, 2024
Category: Wholesale Industry News