Weetabix announces £2 million investment to drive cereal sales
Weetabix, the nation’s favourite breakfast cereal (Nielsen), is kicking off the New Year with a nationwide campaign with the theme: ‘Do You Heat-a-bix or Weetabix?’. #Debatethebix encourages shoppers and retailers […]
Weetabix launches on-pack promotion to support FA partnership
Weetabix’s partnership with the FA is back this summer for the third year running and it has launched an on-pack promotion to celebrate the FIFA Women’s World Cup 2023. Bestselling products […]
