Ferrero offers chance to retailers to win free mixed cases of Tic Tac

Ferrero is offering members of its retailer hub – www.yourperfectstore.co.uk – the chance to win a free mixed case of Tic Tac.

Each case will include the four core flavours: Fresh Mint, Lime & Orange, Intense Mint and Strawberry Fields.

Levi Boorer, customer development director for Ferrero UK & Ireland, comments: “For the first time ever we are creating mixed cases of our core range of Tic Tac flavours, and members of our trade hub will have the chance to win one via Your Perfect Store. There will be 100 cases available, each including a £5 money-off voucher that can be redeemed on their next purchase of a core flavour of T1 Tic Tac – making each case just £4. In addition to this, the first 50 winners will also receive bespoke point of sale to help retailers optimally display the packs in-store.

“To link up to our summer music promotion, we’ll be inviting retailers nationwide to send us a picture of their Tic Tac core range display – featuring all four core flavours – to be entered into a prize draw where they can win a pair of festival tickets.”

The activity coincides with the brand’s ‘Kiss does summer with Tic Tac’ on-pack offer, whereby consumers can win a holiday to Ibiza via two million promotional packs of its two leading SKUs: Tic Tac Fresh Mint and Tic Tac Lime & Orange.

The Tic Tac brand is experiencing a period of strong value growth at 6%, driven primarily by the core flavours. The top two SKUs alone are showing double digit growth at 12% (Nielsen), reinforcing the importance particularly for smaller stores, who have limited space, to focus on the bestsellers.

Tel: Ferrero 020-8869 4000