Counter sales up by 30% as JJ customers use self-service kiosks

JJ Foodservice has recorded a 30% increase in counter-area sales following the introduction of self-service kiosks in April.

Kiosks are now available in all 12 JJ Foodservice branches, giving counter customers access to the same exclusive deals offered through JJ’s click-and-collect service.

Michael Dudley, chief technology officer at JJ Foodservice, said: “This result underscores strong customer adoption and the effectiveness of our technology-led approach. The initiative reflects our commitment to convenience, speed and innovation – all aimed at delivering the best possible experience for our customers.”

The rollout marks a step forward in JJ’s strategy to enhance customer experience through smart, scalable technology.

Published Date: September 26, 2025
Category: Wholesale Industry News