The sponsorship has been revealed in a video fronted by double-capped Faversham Town FC player and rumoured strongest man in football, Adebayo Akinfenwa – AKA The Beast. The video features local fans and players explaining the club’s unique piece of trivia.

What makes the club particularly unique is its crest. Dating back to 13th century, in return for the town’s services to the King Edward I, his royal highness granted the town the privilege of using his Royal arms, without variation, as its own. This is believed to make Faversham Town FC the only club in the country with this crest.

Situated in Kent, Faversham Town FC was founded in 1884 and is one of the oldest clubs in England. It is a semi-professional football club competing in the ninth tier of the English football pyramid, the Southern Counties East Football League (SCEFL).

Boost is driven by a commitment to innovation and great value. Its sponsorship strategy helps maintain value across its functional energy, isotonic and iced coffee drinks ranges as large-scale competitor sponsorship often costs the consumer in the price of their products on shelf.

The sponsorship agreement for the 24/25 season will see Boost become the club’s official hydration partner and back-of-shirt sponsor.

Anjna Mistry, brand controller at Boost Drinks, says: “We’re proud to announce our sponsorship of Faversham Town FC, a local club with a proud history where many of the squad work full-time jobs alongside their football career. This campaign for us is the perfect opportunity to champion the everyday unsung heroes of the game. Whether you play sport at the highest level, enjoy Sunday league with your mates, or simply play 5-aside after work with your mates, there’s a Boost for that!”