Blakemore Fresh Foods is rebranded as Blakemore Meats

Blakemore Fresh Foods has rebranded as Blakemore Meats.

Established over 35 years ago, the wholesaler and distributor has evolved over the years and has recognised the importance of communicating to customers that it is first and foremost a provider of meat products.

To support the rebrand, Blakemore Meats has launched a new web page, where customers can access detailed information about the business, explore the range and quality of meats available, and find guidance on how to place orders.

Andrew Wensley, commercial director for Blakemore Meats, said: “Rebranding to Blakemore Meats is a significant milestone in our journey. This change allows us to better connect with both our existing customers and prospective ones by giving us the focus to do what we do best – providing high-quality meat products tailored to meet our customers’ needs.

“We offer a wide range of meats across the key species, as well as more niche items. Each product is carefully selected and sourced from trusted suppliers who share our commitment to quality and sustainability. We are excited about the opportunities this rebranding brings and we look forward to continuing to offer the best to our customers.”

The rebranding is already underway with new livery on one of the company’s lorries, with six more to follow, along with new branded uniforms for customer support colleagues and drivers. The rebrand also includes new roadside signage at Blakemore Meats’ 30,000 sq ft head office in Featherstone, Wolverhampton, and refreshed internal signage.