Biona launches Organic Super Seed Bread

Organic food supplier Biona has launched Organic Super Seed Bread.

Available with an rsp of £3.79, the new protein-rich sliced loaf contains oat kernels and 30% of nutritious seeds, including sunflower seeds, flax seeds and pumpkin seeds.

The bread maintains its natural freshness without the use of artificial additives, preservatives, wheat, yeast, sugar or chemical pesticides.

With over three million UK consumers now actively avoiding ultra-processed foods, Biona’s new Organic Super Seed bread is said to be a smart choice as it is minimally processed.

Carmen Ferguson, brand manager at Biona’s parent company Windmill Organic, comments: “We are delighted to introduce our new Super Seed Bread. Not only does it include no chemical pesticides, preservatives or artificial additives, but it is yeast-free, wheat-free, sugar-free and vegan, which should tick a lot of boxes for those looking to follow a healthier diet. With sales of traditional wrapped bread in double-digit decline, and demand for healthier, minimally processed bakery options rising, this new launch is well-timed and should be a huge success.”

 

Published Date: September 18, 2024
Category: Product & Promotions News