Wild Harvest launches new collection of 80 speciality products
Wild Harvest, a premium ingredients supplier to the foodservice sector owned by Sysco business Fresh Direct, has launched a new range of over 80 speciality products for chefs. The Wild […]
Brakes launches ‘Get Set Supply!’ to support smaller suppliers
Brakes has launched ‘Get Set Supply!’, a new initiative to support small businesses that want to start supplying wholesale. According to the foodservice wholesaler, ‘Get Set Supply!’ is set to […]
Sysco announces changes to its European merchandising teams
Sysco has promoted Sysco GB merchandising VP Stuart Smith to the role of merchandising VP for Sysco Europe. Having joined Brakes from Sainsbury’s more than 20 years ago, Smith has […]
Brakes introduces Citavo range of hot beverages
Brakes has launched a range of hot beverages under Sysco’s new Citavo brand. Working in partnership with Cafédirect, the range is led by a selection of premium roast and ground […]
Fresh Direct insists that its British growers have LEAF certification
Fresh Direct – part of Sysco – is strengthening its environmental standards by ensuring that all contracted UK fresh produce growers will be LEAF Marque certified by the end of 2025. […]
Brakes introduces exclusive range of gelatos and sorbettos
Brakes has revamped its premium ice-cream range with the introduction of an exclusive selection of gelatos and sorbettos from Hackney Gelato and Jude’s. The new gelatos from Hackney Gelato are […]
Fresh Direct launches 25 new products for summer
Fresh Direct – part of Sysco – has introduced 25 new products as part of its ‘Taste Like Summer’ launch. British produce spearheads the list of new lines. For example, […]
YouTube stars the Sidemen launch Sides ice cream range in Brakes
Brakes is now stocking a new range of ice cream products under the Sides brand from the YouTube phenomena the Sidemen. The Sidemen, which have more than 22 million followers […]
More than 75 suppliers showcase products at Brakes Foodie Expo 25
Brakes has launched Foodie Expo 25, two interactive exhibitions where food businesses can sample food, see chef demonstrations of on-trend food, and hear about the latest developments in food cuisine […]
Brakes launches Ways to Save cashback campaign
Brakes has launched a new cashback campaign, ‘Ways to Save’. The initiative offers a range of measures aimed at helping under-pressure food businesses at a time when many are under […]
Brakes introduces enhanced welfare standard for fresh chicken
Brakes claims to have become the first major wholesaler to introduce enhanced welfare standards for its own-brand fresh primary chicken range. The development provides chicken with 20% more space to […]
Brakes introduces Enchanted Bakery range
Brakes has launched a new range of high quality, handmade tray cakes under the exclusive Enchanted Bakery brand. The range was developed following research that showed foodservice businesses wanted a […]
